A PHP Error was encountered

Severity: Warning

Message: Cannot modify header information - headers already sent by (output started at /nfs/c10/h01/mnt/146476/domains/luredesigninc.com/html/index.php:115)

Filename: libraries/Functions.php

Line Number: 770

A PHP Error was encountered

Severity: Warning

Message: Cannot modify header information - headers already sent by (output started at /nfs/c10/h01/mnt/146476/domains/luredesigninc.com/html/index.php:115)

Filename: libraries/Functions.php

Line Number: 770

A PHP Error was encountered

Severity: Warning

Message: Cannot modify header information - headers already sent by (output started at /nfs/c10/h01/mnt/146476/domains/luredesigninc.com/html/index.php:115)

Filename: libraries/Functions.php

Line Number: 770

A PHP Error was encountered

Severity: Warning

Message: Cannot modify header information - headers already sent by (output started at /nfs/c10/h01/mnt/146476/domains/luredesigninc.com/html/index.php:115)

Filename: core/Common.php

Line Number: 405

Advertising / Orlando International Fringe Festival 2014 / Our Work By Media at Lure Design, Inc. in Orlando FL

Lure Design Incorporated

Orlando International Fringe Festival 2014

Simplicity in strategy and execution can often mask the complex process required to produce such targeted work. For years, the Orlando Fringe built a following on irreverent, uncensored acts. The challenge for the 2014 marketing campaign was to convey the message that the festival offers performances for people of all walks of life. The answer was a colorful and simple campaign that turned “fringers’ into the hero. Jane Harrison, of Right Creative, supplied the copywriting and worked with us on strategy. Photography was done by Kristin Wheeler.

Categories: Advertising, Identity, The New Stuff