Here’s a look at the new Lure identity. The idea behind this type-centric design was to create something contemporary but a bit retro at the same time. The complex blocks of information are carefully designed to bring the most important information forward. Those type blocks are printed in black over a big fluorescent LURE on [...]

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That’s not clapping. That’s a little high fivin’ goin’ on around here. We’re excited to see our other venture, L2 Design Collective, included in the July/August issue of Communication Arts Magazine. The article, titled ‘Enterprising Designers,’ features six studios that are creating and selling their own products. We are honored to be included with the [...]

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